Consumer Demand for Technical Support Services – Parks Associates 2011
Wireless Mobile Handset/Service Support Experiences
- Close to two-thirds of all wireless/mobile users have experienced some kind of problem in the past year
- Fewer than one-third of smartphone owners have support features that provide backup, tracking, antivirus capabilities etc.
- Consumers are most-satisfied with mobile phone service/handset problem resolution when they use a professional technical service and/or a warranty support company.
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